
Have you ever wondered how investors get a slice of fast-growing brands like Bira 91 even before they go public? With the rising interest in unlisted shares, understanding how to buy and sell them has become essential, especially for a brand as popular as Bira 91.
In this blog, we’ll provide everything you need to know about trading Bira 91 unlisted shares online, from evaluating the Bira share price to navigating the process of buying and selling. We’ll explore what makes Bira 91 stand out, why its unlisted shares are gaining attention, and the steps to invest safely.
You'll also learn about the legal aspects and the common pitfalls to avoid. Whether you're new to the concept of unlisted shares or looking to expand your knowledge, this blog will provide you with a clear understanding.
Scroll down to explore!
Bira 91 is an Indian craft beer brand launched in 2015 by B9 Beverages Pvt. Ltd. It has quickly become popular in India, offering unique flavors that stand out from traditional beers. The brand was founded by Ankur Jain, who shifted from healthcare revenue management to brewing, bringing a fresh approach to the industry.
Bira 91 has built a strong reputation in the craft beer market with its distinctive qualities. Here’s a look at what sets it apart:
Craftsmanship: Bira 91 is committed to making high-quality beers using ingredients like wheat, barley, and hops. This focus on quality has helped the brand stand out in a competitive market.
Product Range: The brand offers a wide range of beers suited to different tastes and occasions. This variety has contributed to its rapid growth and popularity among beer drinkers.
Market Presence: Bira 91 is available in over 850 towns and cities across 24 countries. It also has taprooms in key locations like Delhi NCR and Bengaluru, where it experiments with new flavors.
Cultural Impact: Beyond its beers, Bira 91 has gained attention through innovative marketing, including collaborations with cultural events and strong social media engagement.
Now that you have a better understanding of what Bira 91 is and what it offers, let’s explore why investing in Bira 91 unlisted shares could be an intriguing opportunity.
Bira 91 unlisted shares come with certain characteristics. Here are some key aspects:
Financial Glimpse
Since its launch in 2015, Bira 91 has seen impressive growth. For the financial year 2022-23, the company reported a turnover of approximately ₹824.3 crore, reflecting a 15% increase compared to the previous year.
Upcoming IPO
Bira 91 is planning an Initial Public Offering (IPO) by 2026. This could present an opportunity for investors to be a part of growth-stage companies before they go for an IPO.
Increased Market Interest
Bira 91 has attracted significant attention through strategic partnerships, such as its sponsorship with the ICC. This has boosted the brand’s visibility, which could lead to an increase in share value as the company continues expanding its market presence.
Diversification Opportunity
Exploring Bira 91 unlisted shares offers exposure to the growing craft beer segment in India, adding diversification to a portfolio.
With the Bira 91 unlisted shares in mind, let's move forward and evaluate the share price for a clearer perspective.
As of January 31, 2025, the unlisted share price of Bira 91 is around ₹471 per share.
[Keep in mind that share prices for unlisted companies can fluctuate daily, so it’s important to stay updated on current valuations.]
Funding and Structure: Bira 91 has secured $25 million through external commercial borrowing (ECB) from Kirin Holdings, an existing investor.
Recent Fundraising Round: The company recently closed a $50 million fundraising round, split into two parts—$25 million from Kirin Holdings in June and another $25 million from Tiger Pacific Capital in March.
Valuation Insight: Tiger Pacific purchased about 4% of Bira 91 for $25 million, valuing the company at approximately $625 million.
Cumulative Investment: Bira 91 has raised over $450 million in total funding from investors, including Peak XV, Sixth Sense Ventures, and others.
Bira 91 is recognized as one of India’s leading craft beer brands, with around a 5% market share in key regions and 11% of the premium segment, which could benefit Bira 91 as it continues to expand its presence both in India and internationally.
Now that we’ve covered the key factors affecting Bira 91’s share price, let’s look at the process of buying these shares online. Here's how you can get started.
Purchasing unlisted shares like Bira 91 involves a simple, structured process. By following these steps, you can easily explore unlisted shares online, ensuring a smooth and secure transaction. Here's how you can get started:
First, you need to choose an online platform that allows you to buy unlisted shares. Platforms like Precize are popular for these types of investments.
Once you’ve selected a platform, the next step is to create your account. Here’s how you can do that:
Visit the Website: Go to the official site of your chosen platform (e.g., Precize).
Sign Up: Find the registration option and enter your details, including your name, email, phone number, and any other required information for identity verification. For example, on Precize, you might come across an option like "Reserve Access."
Before making an investment, it’s important to do thorough research about the unlisted shares you are considering. Follow these steps to gather all the necessary information:
Search for the Company: After your account is set up, log in and use the platform’s search function to locate the unlisted shares you're interested in, for example, Bira 91.
Review Key Information: Click on the company's profile to access important details, including:
Price Per Share: Check the current price for a single share of the company.
Research Report: Review the company's financials, such as its balance sheet and cash flow statement, to get a better understanding of its performance.
Once you have completed your research, you can proceed with placing your order. Here’s what to do:
Select the Quantity: Determine the number of shares you want to buy, taking into account the platform's minimum investment threshold (e.g., ₹10,000 on Precize).
Add Funds: Add funds to your account via UPI or net banking.
Place the Order: After adding funds to your account, place your order for the shares. The transfer will be completed within 24-48 business hours.
After placing your order, the next step is receiving your shares. Here’s what to expect:
Order Confirmation: After placing the order, you will receive a confirmation via email or WhatsApp (like on Precize).
Share Transfer: Your shares will be transferred to your depository account (CDSL/NSDL) within 24-48 business hours. Make sure your demat account details are accurate to avoid any delays.
After walking through the steps to buy Bira 91 shares, it’s equally important to understand how to sell them. Let’s explore that next.
Selling Bira 91 unlisted shares online is a simple process when done through a trusted platform. Here’s how you can sell your shares:
Select a trustworthy online platform that supports the sale of unlisted shares. Precize is a popular and reliable option in India, known for facilitating smooth transactions.
Precize allows you to sell unlisted shares by facilitating a buyer for your shares in 24-48 hours.
In fact, they have a team of selling experts who will guide you through the whole process.
While the selling process is clear, it's equally important to be aware of the legal and regulatory considerations to ensure everything goes smoothly.
Exploring unlisted shares like Bira 91 can be rewarding, but there are several mistakes you should avoid. Here are some key pointers to help you make informed decisions:
Overlooking Liquidity Risks
Unlisted shares are not traded on public exchanges, meaning they can be less liquid and harder to sell when you want to exit your investment. Always consider how easily you can liquidate your investment.
However, platforms like Precize help simplify this process by facilitating a buyer for your shares within 24-48 business hours.
Ignoring Regulatory Risks
Unlisted shares are subject to fewer regulatory requirements than listed companies, which means they face less scrutiny from authorities. This can expose investors to higher risks, so it’s important to be aware of the regulatory landscape before investing.
Neglecting Due Diligence on Brokers
When purchasing unlisted shares, ensure that you’re working with trusted brokers or platforms, such as Precize. Many investors skip this critical step and end up dealing with unreliable sources, which can lead to fraud or financial loss. Always verify the reputation of the platform or broker you choose.
Buying and selling Bira 91 unlisted shares online involves understanding the Bira share price, evaluating its potential, and following a straightforward process. You can access these shares through platforms that facilitate the trading of unlisted and pre-IPO stocks.
The steps include conducting thorough research, evaluating market trends, and meeting all legal and regulatory requirements. With the right platform, the process becomes easier and more transparent.
To simplify your journey, consider using Precize, which allows you to buy and sell unlisted shares easily. With in-depth research reports, including market trends and financial data, Precize helps you make informed decisions. Its secure and hassle-free investment process ensures minimal complexity while maintaining high standards of data protection.
Reserve your access to Precize today to diversify your portfolio and streamline your entry into the world of unlisted shares.
The information provided in this blog is for general informational purposes only. It does not constitute financial advice, endorsement, or a recommendation to buy, sell, or hold any unlisted or pre-IPO shares, including Bira 91. All investments involve risk, and it is essential to conduct your own research and consult with a professional financial advisor before making any investment decisions. We do not guarantee the accuracy, completeness, or reliability of the information shared here.

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The material presented in this advertisement is for informational purposes only and should not be construed as investment advice or investment availability. It is not a recommendation of, or an offer to sell or solicitation of an offer to buy, any particular unlisted share, security, strategy, or investment product. Investing in the private market and securities involves risks, including the potential loss of money, and past performance does not guarantee future results. Market trends, data interpretations, graph projections are provided for informational and illustrative purposes and may not reflect actual future performance. Nothing on this website should be construed as personalized investment advice or should not be treated as legal, financial, or any other form of advice. Precize is not liable for financial or any other form of loss incurred by the user or any affiliated party based on information provided herein.
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